Updated for 2025 by Retail My Ride
If you’ve ever taken a CarMax or similar instant cash offer, you’ve probably wondered: Why is it so much lower than what I see online? Here’s the insider reality most sellers don’t hear.
Wholesale-based: They use auction and wholesale values, not full retail pricing.
Reconditioning & transport baked in: The cost to recondition, ship, and process your car for resale is subtracted up front.
Risk cushion: Unknown issues or market shifts before it resells require a buffer, and they take an overly risk-adverse position.
One-size-fits-all: Their fine-tuned appraisal models virually guarantees them a profit selling your car; there’s no room for individual exceptions.
These wholesale acquisition models work for speed, volume, and certainty, but rarely for maximum private seller payout.
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Keep the instant cash offer as a safety net (fall-back) - Use it as your minimum “floor” price.
Consign your car with a reputable dealer who sets market-supported retail pricing and adjusts with real demand and your approval.
Professional marketing: Photos, videos, multiple listing sites, show room traffic and buyer network outreach.
Financing options for retail buyers: Dealers work with banks, credit unions, and online lenders so qualified buyers can act quickly.
Full-service handling: Negotiations, paperwork, and delivery are done for you - so you only need to approve the final deal - the rest is hands-off.
Want to see exactly how the right dealer works for you? Read our step-by-step guide: What a Reputable Car Consignment Dealer Does.
Carmax Instant Offer: $17,200
Retail Market Vakue: $20,900
Our Dealer's Fees: $1,200 - $2,000
Net Gain vs. CarMax: +$1,700 to $2,500
(Results vary by vehicle, demand, and market timing.)
“I thought the instant offer was the best I could do. Retail My Ride’s dealer listed my SUV, handled everything, and I cleared $2,200 more than my Carmax offer.” - Karen M., Dallas, TX
Use our Reputable Car Consignment Dealer Near Me guide and Search Tool to see if we have a vetted dealer in your area. If we do, click Get Started to connect instantly.
Prefer to talk it through? Our consignment experts are standing by. Call 833-795-CARS (2277).
Learn more through our Articles, Common Questions, Testimonials, About Us, and Which Vehicles Are Best Suited for Consignment.